Adobe Analytics Admin

Michigan, Grand Rapids-Muskegon-

Posted: 02/12/2019 Industry: IT Job Number: 12708

Job Duties
: Partner with Product Managers and Product Ownerss on ensuring that Analytics needs are represented in Acceptance Criteria at the Feature and User Story Level
: Maintain and champion the official Launch catalog of eVars, Props, and events - regularly audit and ensure adherence
: Consult with AEM developers to ensure the Data Layer for web work is properly constructed per catalog standards
: Partner with AEM developers on the creation of Data Elements within Adobe Launch leveraging the ContextHub
: Own the creation of Data Rules within AEM Launch
: Consult with native iOS and Android Mobile developers to ensure that tags are properly constructed and available in Adobe Analytics
: Consult with Business end users on best practices and enablement of self-service within Adobe Analytics

Baseline Qualifications
: 3+ years of experience managing a DTM strategy
: Prior hands-on experience with Adobe Launch preferred
: 1+ years of hands-on experience with Adobe Analytics - specifically Analytics Workspace
: Prior experience with leveraging Adobe Target in conjunction with the Analytics space
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