Marketing Specialist (Adobe Campaign Manager)
Michigan, Grand Rapids-Muskegon-
Expert level of experience utilizing Adobe' s Campaign Manager
: Experience designing email campaigns. Both the email itself as well as the logic behind it (workflow etc)
: Dreamweaver (tool used to design email). Knowledge of Photoshop and possibly other Adobe software will probably be helpful as well.
: Marketing analytics (use data to determine how to best utilize campaigns)
: Mobile marketing (SMS)
: Familiar with inbound marketing concepts (customer profiles, customer journey)